Scaling Sales, Effortlessly.
How The Mountain Herbs reaches every lead and boosts sales with OmniAgent
A conversation with

Customer Success
Vice President


About
The Mountain Herbs is a leading health and wellness brand in India, offering Ayurvedic supplements for overall body development.
Industry
E-commerce, Health & Wellness
Company Size
Mid-Sized
Headquarters
India
Key Features
AI Voice Agents
CRM Integration
Outbound Sales Campaigns
Key Features
50,000+
Daily Leads
Leads contacted per day
30%
Order Rate
At par with human agents, but at massive scale
60%
Cost Reduction
Savings compared to operating a human team
Challenges
The Mountain Herbs faced a daunting challenge: contacting every single lead by phone. With over 50,000 leads generated daily, the sheer scale of outreach was unmanageable. They needed a way to reach every interested customer without breaking the bank on a massive sales team.
Solutions
TATWA's OmniAgent automatically call every lead, pitch the product, and encourage interested customers to place an order—at scale and without a large sales team.
Results
- 100% leads contacted—every single lead receives a personalized phone call
30% order rate achieved—matching human agents but at massive scale
60% cost reduction compared to hiring a human sales team
""OmniAgent let us reach every interested customer, every time. We’re not just following up—we’re converting interest into real sales at a scale we never thought possible.""

Vice President
Customer Success
The Sales Challenge
With over 50,000 leads pouring in daily from social media, The Mountain Herbs saw strong engagement on their online posts—but most people weren’t actually placing orders. Reaching out to every lead by phone would have required a huge outbound calling team, making it expensive and hard to scale.
As a leading health and wellness brand in India, The Mountain Herbs needed a way to convert interest into sales—without the overhead of hiring and managing a massive call center.
The OmniAgent Solution
The Mountain Herbs partnered with OmniAgent to deploy AI sales agents for outbound calls. These AI agents contacted every lead, pitched The Mountain Herbs’s products, and guided customers through the order process—all while integrating seamlessly with their CRM.
With OmniAgent, The Mountain Herbs was able to:
Contact 100% of leads generated via social media and other channels
Deliver personalized sales pitches at scale, tailored to each customer’s needs
Operate at a fraction of the cost of a traditional call center
Scale outreach instantly without hiring or training new staff
Transformational Results
The impact was immediate and measurable:
100% of hot leads—over 50,000 per day—now receive a phone call from AI agents
30% order rate—matching the performance of human agents, but at much greater scale
60% reduction in costs compared to building a human sales team
Looking Ahead
With OmniAgent, The Mountain Herbs is poised to expand even further, exploring new ways to engage customers and drive sales across India’s diverse markets. The company is now looking to leverage AI for inbound support and post-sale engagement, ensuring every customer receives the attention they deserve.
STEP 01
BOOK A DEMO
Schedule a personalised demo to see OmniAgent in action, and discover how our Al voice technology can transform your customer interactions.
STEP 02
CUSTOMISE AI AGENT
We'll work with you to design a custom voice
Al solution that matches your specific business requirements and customer service goals.
STEP 03
PROOF OF CONCEPT
Experience OmniAgent's capabilities firsthand with a focused proof of concept, demonstrating the power of natural conversations in your specific use case.
STEP 04
SEAMLESSLY SCALE
Deploy OmniAgent across your organisation with our enterprise-grade voice Al platform, delivering natural conversations that adapt and improve over time.
Multiply your productivity with Conversational AI
Book a free consultation with our Al customer Success experts to discover how you can deliver efficient, high-quality conversations on every channel.
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